Bobby Fisher, Executive Pastor of Big Valley Grace Community Church and one of our Dynamic Communicators Workshop faculty, offers these tips for communication credibility.
Sitting in our board room for our monthly time of joy (also referred to as the Elder Board Meeting), I looked at the one page presentation and started to count. One, two, three. I rambled through thirty and stopped before I got to fifty. That was the number of spelling and grammatical errors on one page. As much as I wanted to embrace and support the presentation, my mind instead was asking, “How could you bring something like this for consideration?”
Our presentations will reflect the amount of credibility they are given by our listeners. Whether written or oral, a one-page strategy paper or full blown sermon, we must be clear and correct to be credible. If poorly presented, it’s not communication; it’s a distraction. If presented well, it can be incredible.
Here are three tips to make the un into an in:
1. Survey it. Look over your document and make sure it says what you want to say. Make sure it is the message you want your audience to hear. Sometimes our stream of consciousness takes us places we never intended to go. Prune the unnecessary. Rarely do people complain about a message (of any kind) being too short.
2. Spell it. Do not trust spell check. Make sure you have used good grammar throughout. If you are not skilled at spelling, grammar or punctuation, find someone who is and ask them to edit. I happen to be pretty good at it, and I still ask for an edit on almost everything I send or present.
3. Say it. Read everything out loud. It may look good on paper, but when you say it out loud, it may not sound right. A helpful practice is to read the document sentence by sentence, beginning with the last sentence in a paragraph and progressing to the first. If a sentence doesn’t make sense on its own, it won’t make sense in the middle of a larger presentation.
Take the time to be credible, and your listeners will take the time to consider what you have to say. After all, uncredible isn’t even a word.
Bobby Fisher is the Executive Pastor at Big Valley Grace Community Church in Modesto, California. Bobby has been married for 30 years and has 3 children and 2.5 grandchildren and a dog. Bobby first came to DCW in 2000 and has been a part of the faculty since 2006. According to Bobby, the best thing about DCW is, "Watching how it changes lilves! DCW will make you into a better communicator - in doing so, it will also build up your confidence and self-esteem.
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